Our Blog

Introducing the Building Beta Series

The USAGov program has been developing a new iteration of our bilingual sites, USA.gov and USAGov en Español. In the process of building beta.USA.gov and beta.USA.gov en Español, we’ve been rethinking our work style and priorities. Follow the “Building Beta” series to learn how we’re reimagining the way we approach product management, usability, accessibility, content creation, analytics, and outreach. And see our previous post highlighting the ways our beta sites are different from their predecessors.

At USA.gov and USAGov en Español, we’re always looking for better ways to connect people to government information through social media. 

Starting this month, we’re expanding the scope of the USAGov Blog to share best practices and lessons learned not only from USAGov but also from two other programs that are part of our team: Search.gov and Vote.gov.

We’ve been on a journey at USAGov to reimagine how we deliver content to our users. And we’re excited to announce that we just released beta.USA.gov and beta.USA.gov en Español to the public!

For the last few years during Hispanic Heritage Month, USAGov en Español has partnered with federal agencies in a Twitter chat to let people know about official government information and services in Spanish. If you’re part of a government agency, we invite you to take part in this year’s chat on October 6, 2022 at 1 PM ET.

USAGov is the official guide to government services and information for the public. Its outreach team connects people to that information through USA.gov and USAGov en Español social media, email, and other delivery channels. 2021 was a busy year for the outreach team. Here are a few highlights: 

USAGov’s mission is to make government information accessible and easy to understand. To help fulfill that mission, our Outreach team builds and grows relationships with agency partners, supporting their public engagement campaigns to reach more people. 

For over a decade, USA.gov and USAGov en Español have used Twitter to reach the public and amplify information for our agency partners. 

2020 posed an interesting challenge for the USAGov outreach team. We needed to focus on getting the latest pandemic information to the public, and we wanted to collaborate with agency experts to promote other timely and important topics too. 

Social media is a powerful tool that can help government agencies connect directly to the people they serve. Agencies have been using Facebook and Twitter for years. But many are still unlocking the power of Instagram to share resources in an engaging, simple manner.