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What People Think About Before Sharing Personal Information with Us

Last week, we detailed when people decide to trust the federal government and how they view the federal government vs. private companies. Today, we’ll share what people think about before deciding to share personal information with the government. If you’d like to read the complete series, start here.

March 29, 2016 Read More

Topics: User Experience and Accessibility

Our New Logo Gets the Star Treatment

Two weeks ago, we discussed how we chose our new name: USAGov. Today, in the third installment of our ongoing series about our rebranding efforts, we’ll talk about our new logo.

March 28, 2016 Read More

Topics: Design and Development

Trust as a Two-Way Street Between the Government and the People It Serves

Earlier this week, we talked about how choice overload affects decision-making. Today, we’ll detail when people decide to trust the federal government and how they view the federal government vs. private companies. If you’d like to read the complete series, start here.

March 24, 2016 Read More

Topics: User Experience and Accessibility

Too Many Options Make Complicated Decisions Harder

Last week, we detailed the need for transparency in government so that the public can “see” the process they’re undergoing when they’re interacting with federal agencies and programs. Today, we’ll talk about how choice overload affects decision-making. If you’d like to read the complete series, start here.

March 22, 2016 Read More

Topics: User Experience and Accessibility

The Need for Transparency in Government

Last week, we outlined how people interact with the government using proxies. Today, we’ll detail the need for transparency in government so that the public can “see” the process they’re undergoing when they’re interacting with federal agencies and programs. If you’d like to read the complete series, start here.

March 18, 2016 Read More

Topics: User Experience and Accessibility

Four Things We Learned About Good Customer Experience

Customer experience (CX) is a shared responsibility in every organization, from top to bottom. Recently, a panel of agency communicators shared tools, strategies, and predictions on how the federal government approaches CX in outreach, marketing, and other different areas.

March 15, 2016 Read More

Topics: User Experience and Accessibility

Interacting with the Government Using Proxies

In our last post, we talked about the barriers people face when accessing government services. Today, we’ll outline how people interact with the government using proxies. If you’d like to read the complete series, start here.

March 11, 2016 Read More

Topics: User Experience and Accessibility

Learning How to Navigate Government Services

Last week, we shared the strategies people employ when interacting with the government. Today, we’ll detail how people learn to navigate government services and what barriers exist to accessing services. If you’re new to the series, start here.

March 08, 2016 Read More

Topics: User Experience and Accessibility

Transcreation: Why Do We Need It?

Transcreation is a relatively new term that blends the words translation and creation. In a nutshell, transcreation involves taking a concept in one language and completely recreating it in another language. A successfully transcreated message (either written or visual) evokes the same emotions and carries the same implications in the target language as it does in the source language, but in a way that resonates with the target audience.

March 04, 2016 Read More

Topics: Content

Federal Front Door: Strategies people use when interacting with government

This is part two of a series detailing the findings of a team of researchers from 18F and USAGov who studied broad trends in people’s perceptions of and interactions with the government. You can find the introduction to the series here and a complete pdf of the research findings here.

March 03, 2016 Read More

Topics: User Experience and Accessibility

About this Blog

USAGov, Search.gov and Vote.gov work to make it easier for people to find information from their government about the services they need. Follow our journey and help us learn as we go. 

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