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Too Many Options Make Complicated Decisions Harder

Last week, we detailed the need for transparency in government so that the public can “see” the process they’re undergoing when they’re interacting with federal agencies and programs. Today, we’ll talk about how choice overload affects decision-making. If you’d like to read the complete series, start here.

March 22, 2016 Read More

Topics: User Experience and Accessibility

The Need for Transparency in Government

Last week, we outlined how people interact with the government using proxies. Today, we’ll detail the need for transparency in government so that the public can “see” the process they’re undergoing when they’re interacting with federal agencies and programs. If you’d like to read the complete series, start here.

March 18, 2016 Read More

Topics: User Experience and Accessibility

Four Things We Learned About Good Customer Experience

Customer experience (CX) is a shared responsibility in every organization, from top to bottom. Recently, a panel of agency communicators shared tools, strategies, and predictions on how the federal government approaches CX in outreach, marketing, and other different areas.

March 15, 2016 Read More

Topics: User Experience and Accessibility

Interacting with the Government Using Proxies

In our last post, we talked about the barriers people face when accessing government services. Today, we’ll outline how people interact with the government using proxies. If you’d like to read the complete series, start here.

March 11, 2016 Read More

Topics: User Experience and Accessibility

Learning How to Navigate Government Services

Last week, we shared the strategies people employ when interacting with the government. Today, we’ll detail how people learn to navigate government services and what barriers exist to accessing services. If you’re new to the series, start here.

March 08, 2016 Read More

Topics: User Experience and Accessibility

Transcreation: Why Do We Need It?

Transcreation is a relatively new term that blends the words translation and creation. In a nutshell, transcreation involves taking a concept in one language and completely recreating it in another language. A successfully transcreated message (either written or visual) evokes the same emotions and carries the same implications in the target language as it does in the source language, but in a way that resonates with the target audience.

March 04, 2016 Read More

Topics: Content

Federal Front Door: Strategies people use when interacting with government

This is part two of a series detailing the findings of a team of researchers from 18F and USAGov who studied broad trends in people’s perceptions of and interactions with the government. You can find the introduction to the series here and a complete pdf of the research findings here.

March 03, 2016 Read More

Topics: User Experience and Accessibility

Unveiling 'USAGov'

Two weeks ago, we discussed the research and findings that ultimately led to the decision to change our name. Today, we’ll talk about how we chose USAGov.

March 02, 2016 Read More

Informing the Future of the Federal Front Door

In our last post, we introduced the Federal Front Door project and briefly described a six-week discovery phase, in which we set out to better understand how the general public feels about and interacts with the federal government, so that we can design and build products that improve people’s experience across government agencies.

February 29, 2016 Read More

Topics: User Experience and Accessibility

What do Mac & Cheese and Power of Attorneys Have in Common?

They ranked among our top three most popular emails in 2015.

January 27, 2016 Read More

Topics: Marketing, Content, User Experience and Accessibility, Performance and Analytics

About this Blog

USAGov, Search.gov and Vote.gov work to make it easier for people to find information from their government about the services they need. Follow our journey and help us learn as we go. 

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