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Topic: Performance and Analytics (2)

USAGov's FY2023 Second Quarter Insights

 

May 23, 2023 Read More

Topics: User Experience and Accessibility, Performance and Analytics, USAGov

Using Beta: Ensuring an Efficient Omnichannel Experience

USAGov is committed to providing an excellent omnichannel customer experience (CX) for users. One way we do this is by using the content on our websites to power the USAGov Contact Center’s knowledge base. This allows our contact center agents and website visitors to read and rely on the same information to find answers to questions about government benefits and services. 

March 30, 2023 Read More

Topics: Content, User Experience and Accessibility, Design and Development, Performance and Analytics, Multilingual, USAGov

Marketing Beta: Our Approach

Once USAGov launched beta.USA.gov and beta.USA.gov en Español, the outreach team had to market the new websites to the public. After years of connecting people to government information through social media, email marketing, featured content, and events, we used that expertise to get more eyes and action on the beta sites and encourage users to share their feedback. 

March 28, 2023 Read More

Topics: Marketing, Design and Development, Performance and Analytics, Multilingual, USAGov

Measuring Beta: Are We on the Right Track?

In October, we released beta.USA.gov and beta.USA.gov en Español to the public. These websites are where we are building the next version of USA.gov. We want the future federal front door to be more human-centered, actionable, interactive, and accessible. But how do we know if the choices we have made are accomplishing these goals? 

March 23, 2023 Read More

Topics: Marketing, User Experience and Accessibility, Performance and Analytics, Multilingual, USAGov

A New Approach to Content for USAGov’s Beta Sites

USA.gov and USAGov en Español have always taken a human-centered approach to making it easier to find and understand government information and services. As part of the larger effort to reimagine the USAGov websites, our content team developed new data-driven processes and best practices that reshape how we present content for beta.USA.gov and beta.USA.gov en Español

March 21, 2023 Read More

Topics: Content, User Experience and Accessibility, Design and Development, Performance and Analytics, Multilingual, USAGov

Testing Beta for Accessibility

The USAGov team strives to ensure all our websites are accessible to as many people as possible. This includes those who need the use of specialized assistive technologies when browsing the internet. As a result, in building beta.USA.gov we deliberately validated that it met Section 508 and WCAG 2.0 compliance requirements. 

March 16, 2023 Read More

Topics: User Experience and Accessibility, Design and Development, Performance and Analytics, Multilingual, USAGov

Building Beta: The Foundation

Introducing the Building Beta Series

The USAGov program has been developing a new iteration of our bilingual sites, USA.gov and USAGov en Español. In the process of building beta.USA.gov and beta.USA.gov en Español, we’ve been rethinking our work style and priorities. Follow the “Building Beta” series to learn how we’re reimagining the way we approach product management, usability, accessibility, content creation, analytics, and outreach. And see our previous post highlighting the ways our beta sites are different from their predecessors.

March 07, 2023 Read More

Topics: Marketing, Content, User Experience and Accessibility, Design and Development, Performance and Analytics, Multilingual, USAGov

USAGov en Español's FY2023 First Quarter Insights

 

 

February 28, 2023 Read More

Topics: User Experience and Accessibility, Performance and Analytics, USAGov

USAGov's FY2023 First Quarter Insights

 

February 28, 2023 Read More

Topics: User Experience and Accessibility, Performance and Analytics, USAGov

Three Tips for Using Facebook and Instagram Stories

At USA.gov and USAGov en Español, we’re always looking for better ways to connect people to government information through social media. 

February 21, 2023 Read More

Topics: Marketing, Content, Design and Development, Performance and Analytics, Multilingual, USAGov

About this Blog

USAGov, Search.gov and Vote.gov work to make it easier for people to find information from their government about the services they need. Follow our journey and help us learn as we go. 

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